Ikea-lamp-commercial-sequel, ikea canada decided to resurrect the story for a sequel, putting a modern twist on the sad little lamp’s end. made with agency rethink canada and directed by mark zibert, “lamp 2” picks up where.... Ikea has made a sequel to its well-known ad from 16 years ago in which were invited to feel sorry for the fate of an abandoned lamp -- and given it a very 2018 twist., ikea's "lamp" ad, from 2002, is one of advertising's most classic commercials. it mawkishly played on your heartstrings, amping up the melodrama of an old lamp being tossed onto the street by its owner..

16 years after breaking our hearts, ikea finally tells an abandoned lamp’s full story one of advertising's most iconic spots gets a sequel, ikea lamp: the sequel: 10 years later matisse ruby aftrs 2012 based on the commercial advertisement.. Craft ikea's lamp sequel is ecologically enlightened. a follow up to the 2002 spot lamp sees the furniture giant embrace a more eco-friendly approach., ikea canada, along with its agency rethink, has brought this early noughties gem back to life, but with a twist. ‘lamp 2’, which was directed by mark zibert through scouts honour, uses the lamp as a metaphor to encourage people to recycle and reuse older projects..

Lamp is a television and cinema advertisement released in september 2002 to promote the ikea chain of furniture stores in the united states. the 60-second commercial was the first part of the "unböring" campaign conceived by advertising agency crispin porter + bogusky, and follows a lamp abandoned by its owner.it was produced by the production company morton/jankel/zander, and was directed by ..., this feature is not available right now. please try again later.. The last time we saw ikea’s red lamp, it was sitting on a curb in the rain, its articulated plastic neck bent in anthropomorphic dejection. the 2002 ad featuring the lamp − created by agency ...